Colour Perfection
Top Web Designs Tips on Choosing the Right Colours
When creating for the www, 1 aspect of the web site design that needs precise consideration is colour. electing colour lacking substance or facts could divert end users from the website. picking the appropriatecolour with substance and information could command to a superior web site design.
Knowing about colour psychology & symbolism is essential in knowing what colours affect people in certain ways. colour perception is strongly linked to emotions & feelings including happiness, sadness & passion.
Colours can also demonstrate contrast & emphasise sections of a webpage that you might want the user to interact with including a promotion box or a buy now button.
Here is some of the most popular colours & how they make people feel.
Blue can represent depth, professionalism, trust and honour. Dark blue is used by multitude corporate firms although this colour can also be seen as cold.
The colour black is about power, elegance, evil and mourning. rock bands regularly use backgrounds that are black because of its association with the dark side and anger.
The colour yellow can symbolise riches, design optimism and energy. Using yellow in designing for the web is a excellent way to make certain components stand out from the rest of the website.
The colour black can be associated with death, mourning, power & style. many metal bands use black as their main colour due to its links with death & evil.
Yellow summons up images of summer, joy & optimism. it is a colour that could be overwhelming & if used alongside with black, it creates a feeling of warning.
Just like yellow, red is linked with love, sex & energy. it can also be overpowering if overused, although it is excellent to attract attention.
Purple has connotations of royalty, indulgence and luxury. it isn't a commonly used colour in designing web sites, perhaps because its known as a girly colour.
Creating the impression of earthiness, cosmos and poverty, brown is extremely similar to green as it can be used to give a relaxed feeling to a site.
Orange is truly youthful but also warm, stimulating and friendly. used in sites, it is also welcoming.
Grey is a popular colour for backgrounds for websites. just like black, its perfect for highlighting images and it creates perfect contrast between different colours.
Knowing more about the psychology of colour can give web designers the upper hand when designing for a client. just knowing what colours create what effect can make your site a success. there's nothing worse than creating a great-looking site but doesn't connect with the end user. using colour in a clever way to create feeling, contrast and balance can change an average website into a successful one.
About the Author
Sherryll Juarres is a Torrevieja web designer offering Torrevieja web design to local Costa Blanca web design clients.
BMW colour and trim design -- behind the scenes
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